10 Healthcare Design Agencies Worth Knowing (2026)

“Healthcare design” isn’t one job. A 400-bed hospital system, a startup building patient-facing software, and a physician group that just wants more new-patient calls are three different buyers, and the agency that’s right for one is often the wrong pick for the other two. Below are ten agencies we’d actually point someone toward, sorted roughly by the scale of organization they fit best — each checked against its own published work, not a submitted bio.

Agencies: Ten, ordered by the scale of organization they fit
Checked against: Published case studies and verifiable client claims
Last reviewed: 2026

Best for

The same ten agencies, sorted by what you are actually hiring for. Pick the brief that matches yours.

Dozens of locations, hundreds of provider profiles, and a marketing team that has to keep all of it accurate. The constraint here is the data, not the homepage.

Geonetric

VitalSite is a CMS built specifically for the physician-directory problem, running on 500+ healthcare sites.
Read profile
TBH Creative

Carried Franciscan Health through a 13-hospital merger and has held the relationship for close to twenty years.
Read profile
Kanopi Studios

Open-source Drupal and WordPress builds to at least WCAG AA, with support that continues after launch.
Read profile

Full agency profiles

Ordered roughly by the scale of organization each one fits — not best to worst.

Clay Global

San Francisco, CA · clay.global

The pitch: enterprise-grade UI/UX and branding, applied to health-adjacent products that need to compete with the best consumer software out there.

Clay’s healthcare-relevant work includes Pieta, a mental health app built for the UAE market from ethnographic research rather than an imported template, plus UI/UX support for medical device manufacturers translating hardware complexity into usable interfaces. The studio’s broader roster — Coinbase, Slack, Amazon — is the reason it shows up on lists like this one: it’s a product-design shop with a rare client tier that happens to have real health-adjacent case studies.

Right fit if: you’re building a health tech or digital-health product and want design quality that doesn’t read as “just another healthcare app.”
Wrong fit if: you’re a hospital or clinic that needs a HIPAA-aware CMS and a physician directory — that’s not what this studio does.

Geonetric

Cedar Rapids, IA · Est. 1999 · geonetric.com

The pitch: the CMS platform built from the ground up for the one problem every hospital website eventually runs into — hundreds of physician profiles that need to stay accurate.

Geonetric went healthcare-exclusive within two years of founding and has spent the time since building VitalSite, a CMS now running more than 500 healthcare sites. Client relationships average close to eight years, which tells you more about the platform’s staying power than any single case study could.

Right fit if: you’re a health system managing dozens of locations and providers and need software built for that specific data problem.
Wrong fit if: you want a quick, low-cost build — Geonetric’s model is a long CMS relationship, not a fast launch.

GoInvo

Arlington, MA · Est. 2004 · goinvo.com

The pitch: the studio hospitals and health tech companies call when the problem isn’t a marketing site — it’s genuinely complex clinical software.

GoInvo has spent two decades designing health IT, genomics, and clinical decision-support software for clients including Mass General Brigham, Johnson & Johnson, and Walgreens, and publishes open-source healthcare visualization research that few competitors bother producing. This isn’t a website agency — it’s for teams building the software clinicians and patients actually use to manage care.

Right fit if: you’re designing clinical software, an EHR-adjacent tool, or a complex patient-data product.
Wrong fit if: you just need a hospital marketing website — GoInvo’s depth is in software, not institutional web presence.

TBH Creative

Carmel, IN · Est. 2004 · tbhcreative.com

The pitch: two decades of hospital marketing relationships, including one that’s lasted nearly twenty years through a 13-hospital merger.

TBH Creative led web design and content for Franciscan Health through its 2012 merger of 13 hospitals, having worked on individual hospital sites and service-line microsites for the system before that consolidation happened. Client testimonials from marketing directors at Logansport Memorial Hospital and OrthoIndy consistently cite the firm’s project management and long-term reliability over flashy one-off work.

Right fit if: you want a hospital marketing partner for the long haul, not a single redesign project.
Wrong fit if: you’re chasing cutting-edge visual design above all else — TBH’s strength is dependable execution, not award-show aesthetics.

Healthcare Success

Irvine, CA · Est. 2006 · healthcaresuccess.com

The pitch: website design bundled inside a full growth engagement, for organizations that want one team accountable for the whole funnel.

Healthcare Success has worked exclusively in healthcare since 2006, with a 40-person team that’s served more than 1,000 clients spanning hospitals, multilocation practices, addiction treatment, and life sciences. Website design sits inside broader campaigns — one published result shows a 439% jump in site impressions and 77% lead-volume growth within the first year of a new site and campaign launch.

Right fit if: you want website design tied directly to a measurable patient-acquisition campaign, not a standalone design deliverable.
Wrong fit if: you want a pure design specialist — this is a marketing agency where the website is one piece of a bigger program.

Creative Navy

London, UK (offices in Berlin, Basel) · Est. 2010 · creative.navy

The pitch: UX for the corner of healthcare where a design mistake has regulatory consequences — medical devices and embedded clinical systems.

Creative Navy’s medtech client list — Medtronic, Siemens Healthineers, B Braun, Gilead, UnitedHealth Group, Humana — is the most credentialed regulated-device roster among agencies working in this space, built on empirical usability testing rather than design convention. Fifteen years in, the firm’s whole practice is built around contexts where clarity and interaction safety carry real clinical weight.

Right fit if: you’re building a medical device interface or clinical software subject to FDA or EU MDR human factors requirements.
Wrong fit if: you’re an early-stage consumer health startup — this firm’s depth (and cost) is calibrated for regulated, high-stakes systems.

Bold Insight

Chicago, IL · boldinsight.com

The pitch: not a design studio — a human factors research firm that produces the FDA-submission-ready evidence your design team needs.

Bold Insight runs formal usability studies against its own panel of more than 10,000 patients and 1,000 healthcare professionals, and has embedded human factors engineers directly into medical device product teams to carry a summative validation study through to a completed FDA submission. It’s research, not visual design — pair it with a design partner rather than expecting screens.

Right fit if: your medical device needs FDA human factors validation and documentation, and you already have (or are hiring) a separate design team.
Wrong fit if: you need someone to actually design the interface — Bold Insight doesn’t do that part.

Atomicdust

St. Louis, MO · atomicdust.com

The pitch: brand strategy for healthcare B2B companies whose product is excellent but whose brand doesn’t say so.

Atomicdust has built healthcare brand identity work for close to two decades across payers, hospital networks, medical device makers, and EHR software vendors, picking up six Health & Wellness Design Awards from Graphic Design USA along the way. Its best-known pattern of work — sharpening a technically strong healthcare analytics or software brand that’s underselling itself visually — is a specific, recognizable niche.

Right fit if: your healthcare tech product is strong but your brand identity doesn’t reflect it.
Wrong fit if: you’re looking for a healthcare-exclusive specialist — Atomicdust works across several industries, with healthcare as one strong practice among them.

Alchi Design Studio

Remote / distributed · alchidesignstudio.com

The pitch: UX/UI for the startup-stage patient app — mental health, elderly care, and wellness products specifically.

Alchi’s named work spans Doctor’s Bazaar, Mindmum, INSIST, and OnTrack, with physician testimonials specifically crediting the studio’s grasp of clinical and patient workflows rather than generic app-design principles applied to a healthcare brief. Range extends into harder problems too — suicide-intervention apps and voice-interface design where a screen isn’t always the right answer.

Right fit if: you’re a seed-to-Series-A healthcare startup building your first patient-facing app.
Wrong fit if: you’re a large health system needing enterprise-scale provider directories or EHR integration — that’s outside this studio’s scale.

Kanopi Studios

Distributed (US) · kanopi.com

The pitch: accessible, open-source CMS builds for healthcare organizations that take WCAG compliance seriously, not as an afterthought.

Kanopi is a woman-owned Drupal and WordPress agency that builds every site to at least WCAG AA — one project has gone all the way to AAA — with healthcare clients including UCSF’s Department of Surgery. It’s the pick for teams who want a long-term open-source CMS relationship rather than a proprietary platform.

Right fit if: you want an accessible, open-source CMS build with a support relationship that continues after launch.
Wrong fit if: you want a fully custom, proprietary platform built specifically for healthcare data — Kanopi builds on Drupal/WordPress foundations, not bespoke architecture.

How the ten compare

Facts only — location, age, focus, and the work each firm actually sells. Nobody here is scored or rated against anybody else.

Startup / product team Health system Regulated & clinical software Brand & marketing Bold Insight Creative Navy GoInvo Alchi Design Studio Clay Global Geonetric Kanopi Studios TBH Creative Healthcare Success Atomicdust

Where each firm sits by buyer scale and type of work. Position is descriptive, not a ranking — the same information is written out in the table below.

Ten healthcare design agencies, side by side.
Agency	Based	Healthcare focus	What they sell	Best for
Clay Global	San Francisco, CA	Health-adjacent work inside a broad roster	Product UI/UX and branding	Digital health products competing on design
Geonetric	Cedar Rapids, IA	Healthcare-exclusive since ~2001	VitalSite CMS platform and web	Multi-location systems with big provider directories
GoInvo	Arlington, MA	Health software specialist	Clinical, health IT and genomics software design	Complex clinical and patient-data products
TBH Creative	Carmel, IN	Hospital marketing among core sectors	Web design, content and service-line microsites	Long-run hospital marketing relationships
Healthcare Success	Irvine, CA	Exclusively healthcare	Growth marketing with web design inside it	Measurable patient acquisition
Creative Navy	London, UK	Medtech and regulated systems	UX for devices and embedded clinical systems	FDA / EU MDR human factors contexts
Bold Insight	Chicago, IL	Regulated medical devices	Human factors research and validation studies	FDA submission evidence, alongside a design team
Atomicdust	St. Louis, MO	One of several industries served	Brand strategy and identity	Healthcare B2B brands that undersell themselves
Alchi Design Studio	Remote / distributed	Healthcare startup products	UX/UI product design	Seed to Series A patient apps
Kanopi Studios	Distributed (US)	Healthcare among several sectors	Drupal and WordPress builds, WCAG AA minimum	Accessible open-source CMS with ongoing support

Red flags when hiring a healthcare design agency

No named healthcare clients you can verify independently

“We’ve done healthcare work” with no specifics is a reason to keep asking, not a reason to sign.

Vague answers on HIPAA or compliance scope

A firm with real experience should be able to explain exactly what’s HIPAA-relevant about your project and how they handle it — not gesture at “we take compliance seriously.”

No plan for your provider directory or location data

This is where healthcare projects most often blow past budget and timeline. If an agency hasn’t asked about it yet, ask them.

A portfolio full of mockups with no live, shipped work

Ask for a link to something real you can actually use.

FAQ

Do I need a healthcare-specific design agency, or will a strong generalist work?

A healthcare-specific agency arrives already understanding compliance requirements, provider-directory complexity, and how patients actually search — that saves real time. A strong generalist can still work well if they can show specific, verifiable healthcare work rather than a single healthcare logo added to an otherwise unrelated portfolio.

What’s the difference between a healthcare marketing agency and a healthcare design studio?

A marketing agency (like Healthcare Success or TBH Creative) typically bundles website design inside a broader campaign aimed at patient acquisition, with success measured in leads and appointments. A design studio (like GoInvo or Alchi) is usually hired for the design work itself — a product, a brand, an interface — independent of a specific marketing campaign.

How do I know if my project needs FDA human factors validation?

If you’re building or modifying a medical device, or software regulated as a medical device (SaMD), and it’s headed toward FDA clearance or CE marking, you likely need formal human factors research from a firm experienced in that specific regulatory process — not just a UX studio applying general usability principles.

Should the same agency handle our brand and our website?

There’s real efficiency in one team handling both — less re-briefing, less drift between the brand as designed and the site as built. It’s not required, though: a strong brand specialist handing off clean guidelines to a separate web team works fine too, as long as the two are actually coordinating.